RDO Digital is RDO’s social media marketing drive to help timeshare resorts master digital marketing and reach out to people more effectively than ever before. Digital marketing can no longer be thought of as an add on to your overall marketing strategy, but instead should form an integral part of your main marketing drive. Social media, digital video and photo content, quality blog posts, live video, augmented/virtual reality and a modern, mobile friendly website should all be part of how your timeshare resort is effectively promoted to current and future guests.
RDO Digital is also a platform where RDO members and resort staff can come together, discuss social media and digital marketing, get expert advice and benefit from each other’s knowledge, ideas and experiences.
Join travel, lifestyle and digital marketing copywriter and blogger Simon Turkas and Nikkie Yeaman, who is responsible for finance, events and digital media at RDO, as they blow away the smoke and share the tips, tricks and training that will help you get serious about social media and digital marketing and bring in great results from your efforts.
Please follow this blog and say hello on the RDO Digital LinkedIn group. You can also connect with RDO on social media:
To join in the conversation on social media make sure to use #RDOdigital.
Nikkie Yeaman has worked for RDO for the past 15 years, where she has managed a variety of projects, including overhauling the Code of Conduct, setting up the RDO Consumer Mediation & ADR Scheme and revising the membership structure. She also set up and currently manages RDO’s digital media channels and is in charge of organising the annual RDO Conference, as well as managing RDO’s finances. Before that, Nikkie spent 10 years working for timeshare developers in a variety of roles from sales to operations director.
Her early career was in accounting and auditing.
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Simon is a travel, lifestyle and digital marketing copywriter and blogger, with a growing following and influence on social media. He is passionate about travel and helping to promote positivity throughout the world, by helping to inspire others to enjoy amazing travel destinations, providing advice on a healthy diet and lifestyle, and by promoting worthy causes. Simon believes that travel is one of the best things anyone can do in life, as it literally expands your horizons, opening your eyes and mind to new cultures, experiences and places. He enjoys writing, photography and filmmaking, fitness, eating delicious (vegan) food and drinking copious amounts of coffee!
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